In BrandTag Lifecycles, a project in collaboration with UpChannel and ECCO, our objective was to create an innovative approach, using BrandTag and blockchain technology, allowing users to participate in and comprehend the full lifecycle of a product.
My role included involvement in the user, brand, and technical analysis, and was responsible for the UI design.
Our research and analysis of the user experience aims to deliver a greener, more innovative, and interactive shopping experience.
UpChannel + ECCO
User Interface & User experience
BrandTag Lifecycles